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Hand holding a smartphone displaying the Google Ads app page, with the Google logo in the background.

July 13, 2025

What is Google Ads?

Discover Google Ads, Google's advertising platform. Here's how it works, its benefits, and why to use it in a digital strategy.

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Hand holding a smartphone displaying the Google Ads app page, with the Google logo in the background.

July 13, 2025

What is Google Ads?

Discover Google Ads, Google's advertising platform. Here's how it works, its benefits, and why to use it in a digital strategy.

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Illustration showing a computer screen with a magnifying glass labeled "SEA" (Search Engine Advertising), arrows indicating internet data exchange, and a globe symbolizing global digital reach.

July 15, 2025

What is SEA?

Learn about SEA, or Search Engine Advertising, and how it can transform your online visibility. This article explores how it works, pros, and cons while comparing it to SEO.

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A large question mark drawn in white chalk on a black chalkboard.

July 13, 2025

Blog or showcase site: what to choose?

Showcase site or blog? Discover the benefits of each format and why combining them can boost your visibility and your conversions.

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